Riesbeck’s Food Markets Rolls Out Enhanced Online Shopping and Fulfillment Platform with eGrowcery

Ohio/West Virginia supermarket chain turned to eGrowcery for a more user-friendly digital interface that makes shopping online and fulfilling orders in the store easier

Riesbeck’s Food Markets is launching its new online shopping and order fulfillment platform, powered by eGrowcery, with options for pick-up and delivery, in a move designed to enhance the user experience and drive growth in digital sales. This strategic shift represents the retailer’s commitment to staying competitive post-pandemic against much larger grocery retailers.

The new eGrowcery platform offers online shopping, pick-up and delivery, aiming to exceed the industry average 3% growth rate for ecommerce sales. Both test shoppers and store pickers involved in the rollout so far have expressed optimism about the improved workflow and customer satisfaction. Retailers upgrading to eGrowcery’s unified commerce platform see as much as a 23% increase in sales, right out of the gate.

Brian Riesbeck, CEO of Riesbeck’s Food Markets, commented, “Our previous e-commerce system helped us connect with our customers before the pandemic, but as the industry changed and shopper expectations evolved, we needed a solution that delivers speed, convenience and the tools necessary to drive market penetration and shopper sales. Partnering with eGrowcery allows us to take a significant step forward, with early feedback from our store teams already positive. Our goal is clear—to exceed industry growth rates and bring our customers the best possible digital experience.”

eGrowcery, which operates both in the United States and abroad, is seeing an increasing number of retailers transition off other eCommerce platforms to the company’s white-label platform.

Pat Hughes, CEO of eGrowcery, said, “We’re excited to welcome Riesbeck’s to the eGrowcery platform and our approach to help independent grocers centralize an immersive shopper experience and that will achieve a notable increase in online sales. Our technology not only integrates seamlessly with the retailer’s other technology partners, it empowers retailers like Riesbeck’s to own their data and personalize the experience for shoppers, all while increasing sales and decreasing operational costs.”

About Riesbeck Foods

Riesbeck’s Food Markets is an employee-owned supermarket chain with 17 locations serving communities across Ohio and West Virginia. Founded in 1925, Riesbeck’s is committed to delivering quality, value, and exceptional service in fresh produce, meat, bakery, deli and pharmacy departments. The company maintains a strong tradition of community involvement and prides itself on its “Family Grown, Employee Owned” approach to grocery retail. More information is available at https://www.riesbeckfoods.com/

About eGrowcery

eGrowcery is the market-leading, white-label, SaaS based eCommerce solution designed to service grocery retailers. The eGrowcery platform is a true end-to-end, omnichannel solution that integrates with back-office/point of sale systems while enabling retailers to personalize their own shopper experience. Serving companies in the US and abroad, eGrowcery empowers retailers with the ability to personalize their shopping experience while providing the most efficient in-store fulfillment solution in the industry.

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"Partnering with eGrowcery allows us to take a significant step forward, with early feedback from our store teams already positive," said Brian Riesbeck, CEO of Riesbeck’s Food Markets.