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StretchDollar Named to Inc.’s 2025 Power Partner Awards for Empowering Small Businesses and Startups

Inc.’s annual list recognizes top B2B companies that go above and beyond to help small businesses grow.

StretchDollar, a health benefits platform built for small businesses and startups, has been named as a 2025 Inc. Power Partner award winner. The annual list honors B2B organizations that support entrepreneurs and small businesses in building stronger, more sustainable companies.

Founded in 2023, StretchDollar helps small business owners offer affordable, flexible health benefits without the administrative headache of traditional group insurance.

“Offering health benefits shouldn't require you to become an expert in insurance,” said Marshall Darr, co-founder and CEO of StretchDollar. “Our goal is simple—make health benefits easy, affordable, and accessible for small teams so business owners can focus on building great companies instead of managing red tape. Being named an Inc. Power Partner reinforces why we’re passionate about simplifying healthcare for America’s small employers.”

StretchDollar’s platform is powered by a new type of benefit called an Individual Coverage Health Reimbursement Arrangement (ICHRA), introduced by federal rule in 2020. With an ICHRA, business owners set a tax-free monthly allowance for employees, who then choose their own health insurance plan (including vision and dental) that fits their needs and location.

Why small businesses choose StretchDollar:

  • Health benefits setup is simple and more affordable
  • Employees have the freedom to choose a plan that fits their needs
  • Personalized shopping support from licensed benefits experts.

StretchDollar serves businesses with fewer than 50 employees. They’ve seen an influx of small employers with remote or multi-state workforces, those facing double-digit rate hikes on group insurance plans and small businesses with under 10 employees (who often don’t have many choices).

“Small businesses face the steepest challenges when it comes to providing healthcare benefits,” said Darr. “We built StretchDollar so they wouldn’t have to choose between affordability and taking care of their people.”

The Inc. Power Partner Awards are a trusted benchmark for excellence among B2B companies supporting the entrepreneurial ecosystem. See the full list of honorees at inc.com/power-partner-awards.

About StretchDollar

StretchDollar is on a mission to make small businesses the best place in the world to work, starting by making health benefits simpler and more affordable for small businesses. The company is founded by Gusto and health insurance industry alumni and headquartered in San Francisco, California, and Pittsburgh, Pennsylvania. Learn more at StretchDollar.com or email hello@StretchDollar.com.

“Our goal is simple—make health benefits easy, affordable, and accessible for small teams so business owners can focus on building great companies instead of managing red tape."

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