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Articles from The Sandbox

Step Into the Spotlight: The Sandbox Unveils Alpha Season 6, Headlined by Cirque du Soleil
The Sandbox, the leading gaming and social platform and a subsidiary of Animoca Brands, today announced the launch of Alpha Season 6 (AS6), a nine-week celebration of interactive worlds, entertainment, and community creativity. This season is headlined by Cirque du Soleil Entertainment Group, reimagining the artistry and emotion of its live shows into breathtaking digital experiences that anyone can step into — starting with Luzia and later Mad Apple. To prepare for AS6, players can grab a Premium Pass to access limited edition items, unlock exclusive content, receive bonus in-game currency and collectibles, and be eligible for a share of a prize pool. Additionally, the season-exclusive Cirque du Soleil Mannequins are now available via www.sandbox.game. The Sandbox’s Alpha Season 6 featuring Cirque du Soleil will be free to play worldwide on Windows and Mac via www.sandbox.game starting on September 24, 2025.
By The Sandbox · Via Business Wire · September 18, 2025
Cirque du Soleil Collaborates With The Sandbox to Bring Its Signature Spectacle Into the Metaverse
Today, The Sandbox, the leading social gaming and metaverse platform and a subsidiary of Animoca Brands, announced a strategic collaboration with Cirque du Soleil Entertainment Group to reimagine the brand’s legendary performances in two new interactive games. The collaboration will see Cirque du Soleil headline the upcoming Alpha Season 6 in The Sandbox, transporting players into imaginative worlds inspired by its theatrical legacy.
By The Sandbox · Via Business Wire · June 25, 2025
Deepak Chopra, MD’s New Virtual Meditation Haven Launches in The Sandbox
The Sandbox, a leading decentralized gaming platform and a subsidiary of Animoca Brands, in collaboration with world-renowned wellness pioneer Dr. Deepak Chopra, announces the launch of Oasis of Quantum Consciousness, a new digital wellness gaming experience. Available now as part of The Sandbox’s Alpha Season 5, this gamified virtual zen garden invites players to interact with an array of daily meditative exercises to expand their mindfulness, spiritual connection, and joy.
By The Sandbox · Via Business Wire · April 15, 2025
The Sandbox Unveils Alpha Season 5 Featuring Iconic Brands Jurassic World, Teletubbies, Deepak Chopra, Atari, Attack on Titan, Hellboy, and More
The Sandbox, the leading gaming and social platform and a subsidiary of Animoca Brands, is launching Alpha Season 5 on March 31, kicking off a six-week season of new games, social experiences, and gamified worlds to explore, featuring immersive experiences in partnership with beloved brands and curated community-created content. Alpha Season 5 is headlined by the Jurassic World collaboration with Universal Products & Experiences and Amblin Entertainment featuring the new Jurassic World: Dinosaur Preserve experience and is set on a new Jurassic World-inspired island with six thrilling regions in The Sandbox.
By The Sandbox · Via Business Wire · March 28, 2025
The Sandbox Unveils Alpha Season 4, Offering Over $2.5 Million USD* In Rewards
The Sandbox, a leading immersive metaverse platform and a subsidiary of Animoca Brands, today announced its highly-anticipated Alpha Season 4 will officially launch on October 9, 2024 at 12PM UTC. Spanning 10 weeks, the in-platform event will feature over 100 unique experiences, 50 hours of new gameplay, collaborations with 40 brands and IPs alongside user-generated content. Additionally, The Sandbox revealed a reward pool exceeding $2.5 million USD in value, paid out in SAND, the platform's native token.
By The Sandbox · Via Business Wire · October 3, 2024
Attack on Titan and The Sandbox Unite to Launch Virtual LAND Sale, Series of Interactive Experiences To Follow
The Sandbox, an immersive metaverse platform, announced the next iteration of their partnership today with the legendary manga Attack on Titan by unveiling their new location on The Sandbox Map in the AdventureWorld: Defender District neighborhood.
By The Sandbox · Via Business Wire · September 26, 2024
SSC Napoli Announces Its Entrance Into the Metaverse via Partnership With The Sandbox
The Sandbox, a leading decentralized gaming platform and a subsidiary of Animoca Brands, announced today that Italian football club SSC Napoli will be entering the metaverse for the first time via its platform. The partnership offers fans a chance to connect and create memories with the club, its players, and fellow fans worldwide while playing innovative new games and experiences.
By The Sandbox · Via Business Wire · August 14, 2024
The Sandbox Welcomes Nicola Sebastiani as Chief Content Officer, Announces Three Executive Appointments
The Sandbox, the leading decentralized virtual world and a subsidiary of Animoca Brands, is pleased to announce the appointment of Nicola Sebastiani as its new Chief Content Officer. With his extensive background in the gaming industry, Nicola will play a crucial role in shaping the content and creator ecosystems within The Sandbox.
By The Sandbox · Via Business Wire · October 17, 2023